Traditional retail has been undergoing a digital transformation, with companies across the world leveraging innovative technologies such as 5G to improve the customer experience. Recently, Verizon held an analyst webinar to discuss how 5G technology is transforming the retail industry. The event highlighted topics including private 5G networks, mobile edge computing (MEC), Network as a Service (NaaS), and Fixed Wireless Access (FWA). Verizon’s private 5G networks provide customers with higher speeds and lower latency compared to traditional 4G LTE networks. FWA connections offer retailers the ability to quickly deploy new networks without operational hiccups or delays. In addition, MEC enables virtual environments for applications powered by 5G wireless technology. NaaS provides customers with a pay-as-you-go consumption model for services such as contact centers with video capabilities.
The webinar also covered how Verizon is helping retailers meet PCI DSS version 4.0 requirements through qualified security assessors and analysis services. This helps ensure that all data transmissions are secure and compliant with regulations related to online payments, data storage, and other aspects of the business operations. Beyond this webinar, Verizon has several initiatives in place that support their commitment to accelerating retail transformation around the globe. Leveraging cutting-edge technologies such as 5G and MEC can help create seamless customer experiences while enabling further innovation in businesses today. As part of its continued efforts in this space, Verizon recently released its VZ Edge platform that developers can use to build integrated solutions for in-store operations like inventory tracking and customer analytics. Through these platforms and more initiatives like this one, Verizon looks poised to be at the forefront of retail transformation through 5G technology for years to come.
Finally, the webinar concluded with a roadmap for retail transformation in the 5G era. As we look ahead to the future of retail, Verizon believes that harnessing digital tools can help reduce costs and increase customer engagement. This means leveraging data insights to better understand shopping behavior, using MEC for more efficient back-end operations, and taking advantage of 5G networks for faster in-store experiences. Verizon is well-positioned to help retailers make the most out of these opportunities and ensure that enterprises everywhere are ready to take full advantage of what 5G has to offer. With their commitment to enabling digital transformation, it’s clear that Verizon is a leader in helping retail businesses succeed in the 5G era.